London Olympics Motto Unveiled

The motto of the London Olympic Games -- Inspire a Generation -- was unveiled by organizers on Wednesday.

It is "reflecting the promise made when London bid for the Games, the motto will appear on branding and publications in the run up to and during, the Games," LOCOG said in a statement before a press conference for the 100 days countdown to the opening of the Games.

LOCOG president Sebastian Coe and CEO Paul Deighton will be present at the press conference to be held at London's Kew Garden later.